The problem with traditional business education is that it often excludes the people who need it most.
The curation of knowledge was either held behind expensive university walls, or for the knowledge you could get for free from libraries or the internet, the time required is so exhaustive that it excludes working parents or time poor people from accessing it.
There has been a barrier to entry holding people back and the Roadmap MBA is seeking to change that.
How is this course different?
For personal development the traditional format of reading lots of books or accessing different sources makes the assumption that:
the reader will know what information to source
that they will understand the complicated concepts
that they understand how to apply it
that they also figure out how to combine the various tools together.
that they don't need to ask questions.
With the Roadmap MBA we look to solve all of these.
This traditional approach also ignores the single biggest limitation to most of their audience. Time.
It would take several years to source the information you need, but how do you know if your assumptions are correct or if your implementation is on the right track?
Who is the author?
In the creation of the Roadmap MBA, author and entrepreneur Steve Pugh used his engineering background to simplify complex topics into a simple, clear roadmap to follow up achieve career or business success.
Within the Roadmap growing a business is approached as an engineer, sharing the tools and knowledge in a logical structured manner, as an engineer would solve a problem, to demystify business growth.
It is not just the tools but the approach to solving them is what makes the Roadmap unique. Steve uses his expertise to show how techniques from sales, strategy, marketing and management can actually be used together in never before seen ways, to maximise their impact.
Learn from practitioners.
Steve also understood the real-world challenges that books often miss involved through implementing these techniques over many years across a range of businesses from freelancers to stock-market listed companies.
Removing barriers to learning.
Steve also had first-hand experience of how business education often came with barriers to entry; including cost, prior education or experience, or courses which require a prohibitive amount of time which excludes many people from poorer backgrounds.
It was from this the concept of "being able to pick it up for two minutes or two hours" was born, but also the Buy One Gift One initiative.
The course includes learning via reading, video and livestream and virtual classroom sessions to allow you to make your next step in confidence, with the ability to ask questions for a full 12 months, providing a complete support package which tackles all of the current limitations with traditional business education.
The Roadmap MBA is not perfect. We listen to our community and aim to continually improve to provide a credible option to entrepreneurs and career professionals around the world as a source of credible ongoing business support.
We believe in challenging the current established business education. We believe in trust and passion. We believe in helping good people achieve good things.
Our mission is to make business education accessible. Join us.
Interview with Paul Lancaster, Founder of Newcastle Startup Week and multiple business owner on the Roadmap MBA and what he thinks of it. https://newcastlestartupweek.com/
What people are saying...
This course will help my team learn how to sell more, add more value and drive our business forward.
- Business Owner
Until now I'd just been using things I'd learned on YouTube. Now I have a roadmap to follow.
- Food blogger and Entrepreneur
I would definitely recommend this course to anyone.
- Commercial Director
This course will help me launch my fitness clothing line.
- Professional Athlete
This could be the new bible for new small business owners.
- Startup Founder